WORK EXPERIENCE
Frontend Engineer
MULTIPLY (by Pidilite) | Bengaluru, India
Career Growth Started as an intern and quickly progressed to a full-time Frontend Engineer role within 6 months due to strong performance and technical contributions.
Enhanced pricing control by developing a drag-and-drop sequencing feature using Zustand for efficient state management, reducing manual adjustments by 40%.
Optimized front-end performance by implementing lazy loading, image compression, and caching strategies, reducing page load times by 30%, increasing user retention by 15%, and boosting overall website traffic by 25%.
Implemented an admin-controlled image moderation system with Server Sent Event for real-time updates, reducing redundant content by 70% and improving content accuracy.
Incorporated CleverTap analytics resulting in a 20% increase in user engagement and a 10% improvement in retention over three months by tracking user behavior patterns.
Integrated an ML-powered image moderation API filtering out invalid or non-human faces in the feed discovery feature, enhancing feed quality.
Designed and implemented a config-driven API improving flexibility for dynamic UI updates and reducing hard-coded logic in the codebase, improving scalability.
Standardized modular UI components reducing development time by 30% and improving code maintainability, contributing to a 25% increase in team efficiency.
Led the technical deployment of a cross-platform mobile app using Flutter achieving a 50% increase in user acquisition within the first month by ensuring optimal performance and UI consistency.
MY JOURNEY
Taking on advanced projects and leading technical implementations. Developing sophisticated features that significantly improved user experience and business metrics.
Started at MULTIPLY as an intern focusing on React development. Quickly demonstrated strong technical skills and initiative, which led to being offered a full-time position.
MY PROJECTS
CaseShop - Create Your Own Phone Case
A Next.js e-commerce platform where users can design and order custom phone cases. Features include product customization, user authentication, shopping cart functionality, and secure checkout with Stripe integration.
QKart - E-commerce
A full-stack e-commerce application built with the MERN stack that offers product browsing, user authentication, cart management, and order processing. Implemented responsive design and optimized for performance across devices.
XBoard - News Aggregator
A dynamic news aggregator that fetches and displays the latest articles from various sources using the Flipboard API. Features include categorized news feeds, article previews, and a responsive layout for optimal viewing on any device.